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When selling high-ticket products, it's important to focus on the outcome for customers rather than just listing features. People want to know how they will benefit from the product. For example, instead of listing features, emphasize how the program will help customers attract new clients and achieve their goals. By using this approach, sales can greatly increase. Online coaches and course creators, here's one crucial tip when it comes to selling your high-ticket product. When introducing your, let's say, mentorship program, whether it be on your sales page or through emails, instead of listing all the included features, try to emphasize on the outcome people will get after they buy it. Why? Well, simply because people only care about what's in it for them and how will they benefit from your product. For example, instead of saying, here's my program where we have together live Zoom calls and Q&A's and much more, try this, in the next three weeks I will show you the reverse marketing strategy I use to consistently attract new clients for my business and how you can do it too. Now you see the difference here? After hearing the second sentence, you know exactly what you will get after buying the program and exactly how it will help you achieve your goals. So now, just feel free to use this tip to your advantage and see how your sales easily skyrocket.