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Different By Design GEICO

Different By Design GEICO

Tracy ChalmersTracy Chalmers

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Different By Design GEICO Brand Voice Commercial

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GEICO has always embraced change and evolved to set new standards. They have a pioneering spirit and do things differently. They made insurance delightful, which is now at the core of their purpose. GEICO aims to delight customers today by anticipating their future needs. If there's one thing GEICO knows, it's change. The world never seems to stay put, and neither have we. We've always evolved, adapted, reinvented. Each transformation leading to new heights and selling new standards. The key to navigating all that change? A pioneering spirit. Doing things differently. Before GEICO, nobody thought delightful could possibly be a word to describe insurance. Back then, you could expect more delight from a trip to the DMV. Definitely not from an insurance company. But GEICO did the seemingly impossible task of making insurance just that. Delightful. It's at the core of our new purpose. GEICO exists to delight your today by anticipating your tomorrow.

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